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Opdrachtgever, bureau/school en categorie

Titel:
......, wat ben je mooi
Opdrachtgever:
Stichting Menzis Beheer
Bureau:
DDB & Tribal Amsterdam
Datum eerste publicatie:
12/12/2015
url:
https://watbenjijmooi.nl/home
Categorie:
Website
Social Media
Design

Credits

Concept:
Stef Jongenelen, Yona Hümmels
Art Direction / Design:
Yona Hümmels, Esmée Lechner, Jaap Kraan
Copy / Redactie:
Stef Jongenelen
Interaction Design:
Kaj-khan Hrynczenko
Technische realisatie:
51 North
Account:
Linda de Graaff , Pieter Janssen
Verantwoordelijk bij klant:
Maurice van Dijk
Overigen:
Voice over Justin Samgar


Afbeeldingen

Video



Case omschrijving: Website

Projectbeschrijving
We added a personal touch to the Menzis brand promise, by giving people the chance to personalize the ‘Mens, wat ben je mooi’-film. Our voice-over artist personally recorded the top 97,8 % of all the names in the Netherlands, so that everyone could make their own version. It took our voice-over a total of 3 days of recording.
Voor/over product of dienst
You could make your own version of the film on a very simple and user-friendly website. Simply fill in a name and the film was produced automatically. Names were embedded in the film on four different spots. And if a name was so rare that we didn’t recorded it you could always make a version with mom, dad, sweetheart etc.
Doelgroep(en)
Men and women 25-55. From Aafje to Zeynep.


Case omschrijving: Social Media

Projectbeschrijving
We added a personal touch to the Menzis brand promise, by giving people the chance to personalize the ‘Mens, wat ben je mooi’-film. Our voice-over artist personally recorded the top 97,8 % of all the names in the Netherlands, so that everyone could make their own version. It took our voice-over a total of 3 days of recording.
Voor/over product of dienst
You could make your own version of the film on a very simple and user-friendly website. Simply fill in a name and the film was produced automatically. Names were embedded in the film on four different spots. And if a name was so rare that we didn’t recorded it you could always make a version with mom, dad, sweetheart etc.
Doelgroep(en)
Men and women 25-55. From Aafje to Zeynep.


Case omschrijving: Design

Projectbeschrijving
We added a personal touch to the Menzis brand promise, by giving people the chance to personalize the ‘Mens, wat ben je mooi’-film. Our voice-over artist personally recorded the top 97,8 % of all the names in the Netherlands, so that everyone could make their own version. It took our voice-over a total of 3 days of recording.
Voor/over product of dienst
You could make your own version of the film on a very simple and user-friendly website. Simply fill in a name and the film was produced automatically. Names were embedded in the film on four different spots. And if a name was so rare that we didn’t recorded it you could always make a version with mom, dad, sweetheart etc.
Doelgroep(en)
Men and women 25-55. From Aafje to Zeynep.