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Opdrachtgever, bureau/school en categorie

Titel:
WHack
Opdrachtgever:
nvt
Bureau:
Manchester Metropolitan University
Datum eerste publicatie:
06/01/2016
url:
http://nvt
Categorie:
Young Talent

Credits

Concept:
Andrew Page & Adam Tranter
Art Direction / Design:
Andrew Page & Adam Tranter
Copy / Redactie:
Andrew Page & Adam Tranter
Interaction Design:
Andrew Page & Adam Tranter
Technische realisatie:
Andrew Page & Adam Tranter
Account:
Andrew Page & Adam Tranter
Verantwoordelijk bij klant:
Andrew Page & Adam Tranter


Afbeeldingen

Video



Case omschrijving: Young Talent

Projectbeschrijving
Share, Hide, Discover.

Accessing augmented reality technology to share and discover social content, using real spaces as digital canvases for creation.
Voor/over product of dienst
A mobile application and service that enhances the users surrounding, creating new ways of seeing, creating and communicating. Closing the gap between a purely digital social application and the real world. A growing database filling spaces with thoughts, creativity and expression.

Use the application to place image, text, film and animation in real three dimensional spaces around the world. WHack equips the user with simple creative tools and access to the devices camera roll for the sharing of original content in an augmented reality.

Place photography on walls, animations on buildings and typography on staircases in a digital space that is constantly evolving.

An accessible social profile will list a users WHack activity, so that followers can view the locations of their latest creations. Once a creation is discovered the viewer has the option of accessing the creators profile to explore their other activity. Every space also has the opportunity for anonymous sharing allowing for everyday discovery.
Doelgroep(en)
A focus on the social creatives and digital pioneers, with potential for growth into other sectors as popularity increases.